A monthly overview of things you need to know as an architect or aspiring architect. Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with ...

In the world of business intelligence there are two broad categories of technology: Enterprise BI, which consists of the large systems that have been created to extract and consolidate information ...

Unlock the full InfoQ experience by logging in! Stay updated with your favorite authors and topics, engage with content, and download exclusive resources. Martha Lambert introduces the "Observability ...

Agile product management is becoming an increasingly important approach to developing products that have transformative potential and meet market needs. However, while many business leaders recognize ...

The rocket ship trajectory of a startup is well known: Get an idea, build a team and slap together a minimum viable product (MVP) that you can get in front of users. However, today’s startups need to ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. Follow Rosalie Chan Every time Rosalie publishes a story, you’ll get an alert straight to your inbox!

For decades, marketers have made budget decisions in the dark. Walled garden platforms report their own metrics in their own dashboards, making true cross-channel comparison impossible. Traditional ...

Agile Mix Modeling™ creates models that account for advertising effects, including ad stock, decay, and saturation. The platform calculates incremental sales and ROI by channel, partner, and tactic, ...

Pini Yakuel is the co-founder of Optimove, an AI-driven relationship management platform that lets brands like 800-Flowers, Adore Me and Freshly divide their customer base into micro-segments and send ...