In today's data-driven world, businesses depend on the ability to transform raw data into meaningful insights. Business analytics is the process that enables organizations to make informed decisions, ...

Customer journey analytics software aims to help businesseses understand, optimize and personalize every step of the customer experience. By aggregating and analyzing data from touchpoints across both ...

Business analytics is the not-so-secret sauce that helps businesses be successful. Business analytics can be used by companies in any industry to transform data into insights that help them solve ...

Part 1 of this series explores the technologies behind analyzing customer behaviors. Part 2 looks into the tools of business intelligence and Web analytics. Part 3 focuses on analytics tools for niche ...

The ability to analyze ever-growing volumes of data – data that’s increasingly scattered across hybrid-cloud and multi-cloud systems – is critical for businesses to remain competitive. Here are 10 ...

Part 1 of CRN’s Big Data 100 takes a look at the vendors solution providers should know in the data analytics and business intelligence space. It’s no surprise that in diagrams and visual ...

The global business analytics software market size was valued at $61.10 billion in 2020, and is projected to reach $177.00 billion by 2030, growing at a CAGR of 11.2% from 2021 to 2030. The business ...

The global market for business analytics software grew roughly 14 percent in 2011, fueled by pervasive hype about “big data” as well as new technological innovations, according to a report unveiled by ...