AI’s promise in advertising is clear. But with a high failure rate, agencies must move beyond experimentation to strategic ...

What if a doctor could inject an electricity-conducting liquid into the body, let it temporarily solidify to record nerve ...

Trees may look still and silent, but they’re engaged in a constant, complex dialogue—through air, soil, and even electricity.

Scientists found that kale’s prized nutrients are hard for the body to absorb unless they’re eaten with oil. Cooking doesn’t improve absorption, but adding oil-based dressings—or even more advanced ...

In a recent podcast, Richard Shotton unpacked the psychology of sound, showing how radio advertising influences behavior ...

Top longevity scientist Eric Topol, author of the new book Super Agers, tells National Geographic which biohacks for a longer life are backed by science—and which you can skip. Skip the supplements ...

Easy Science Experiments Anyone can try!! The 100 Best Movies of All Time Bridge in southwestern China collapses months after opening Kakamega: Ikolomani residents protest looming eviction as British ...

There is nothing worse than having a house full of excited kids and looking outside and seeing the rain bucketing down. And let’s be honest, we live in Ireland…. that happens to us more than our fair ...

Daniel Urban shows ciLiving host, Jaclyn Friedlander how to extract DNA from a strawberry In this video, we demonstrate how to extract DNA from a strawberry using simple materials you can find at home ...