You can’t create 2030 in 2029. Remember this. 2030 gets created in 2025. Yes, today. Right now. I was talking to someone the other day about planning. Japanese companies don’t just make five-year plans. Or ten-year plans. They make 50-year plans. Fifty years mapped out, step by step, team by team. And I thought, we can’t even handle five years. Why? Because we don’t plan like it matters. We don’t set up the teams that matter. We don’t treat 2030 as inevitable. Here’s the fix: Set up a Team 2030.

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